Could straighter noodles help save the planet?

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Could straighter noodles help save the planet?

Posted Oct 24th 2007 2:08PM by Marisa McClellanFiled under: Business, Beef, Newspapers

Recently General Mills, the maker of Hamburger Helper, announced that they were going to do their part to save the planet by straightening out the noodles in boxes of Hamburger Helper.  Their thinking was that smoother noodles will take up less packaging because they settle together more easily.  That will in turn make it possible for them to make the boxes smaller and then move more HH in each shipment.  Problem solved!The folks over at the Environmental News Network have a bone to pick with General Mills.  They say that tweaking the shape of the noodles will not have a significant impact on the health of the environment.  ENN argues that until large companies like General Mills take a holistic look at what they make, how they make it and what they make it with, they won't have more than a drop of impact in the bucket of sustainability. 

 

Related Comments:

21. Is there a difference between the box and the contents? Other than the box is more like real food.

Posted at 9:45PM on Oct 28th 2007 by cknight

22. What about the plastic inside the box? Shouldn't that be recyclable also?

Posted at 9:55PM on Oct 28th 2007 by Ron

23. crap, crap, crap,.....it's all crap.

Posted at 10:06PM on Oct 28th 2007 by chrisgee

24. Yuck who eats this crap anyway! Its not healthy and is bad for you. Cardboard noodles in a Cardboard box YUCK!

Posted at 10:14PM on Oct 28th 2007 by yuck

25. Ugh, who cares. Why would anyone want to eat that trans fat laden garbage anyway.

Posted at 10:17PM on Oct 28th 2007 by Heather

26. Greetings to all; and hey no. 17, just a helpful hint I learned from my momma when I was a child: "don't ever strain; ie. grunt"!! Now that I'm older (uh, middle-aged), I understand that that particular practice is keeping my insides inside me. [I've lately heard on the radio a commercial that tells me and the masses that "50% of all adults have hemmoroids".] Hello, my mom is right. Protect yourself. Eew, and that the words fecal impaction are hard for anyone to hear.
And No. 8, your words: "If you want to make an inpact it's not about the size of the cardboard box as much as the ability to more efficiently utilize the nonrenewable resources used in the product ie fuel for shipping--ship more packages per fuel dollar the less the fuel cost to the company and the planet.."
Come on, if the boxes are smaller, more can be moved more efficiently. Yeah, we have to accept that in our large civilization items must be moved via trucks, After many have been Moved Via Large Ocean Liners(!). That's why I'm a big proponent of zero population growth (ie just replace yourself if you're going to reproduce). The city infrastructures have such a large job to do: bringing us water, sewer, garbage service, as well as police, fire, schools, etc., etc., etc.

Posted at 10:26PM on Oct 28th 2007 by Melis D.

27. Want to make a big impact? Get rid of bottled water. What an unecessary waste of energy, fuel and other resources. Next time you buy a big-ass case of bottled water from your local Costco, think about how much energy it cost to manufacture the bottles, how much fuel it costs to ship the bottles to the bottling facility, then how much cardboard and plastic wrap are used to package them into a case. Then they're loaded on to fuel-guzzling semi-trucks to every city in America. And why? Because we're all to damn lazy to get our fat butts off the sofa and into the kitchen to turn on the damn sink? Why can't we just fill a travel cup with water from our tap? It's pretty much common knowledge now that 90% of bottled water is nothing more than municipal tap water, not virgin springs from Shangri-la. If all of us gave up this "convenience" would our lives really change for the worse? Hell no. And it would make a HUGE impact.

Posted at 10:57PM on Oct 28th 2007 by Marguerite Garcia

28. #19...
Isn't "not healthy" and "bad for you" the same thing? I think anything people can do to help the enviroment is great. Why dismiss what they are trying when there are many other companies that not only are not trying to do anything, but use massive amounts of packaging when none is needed. Toys are packaged in plastic, wires, cardboard and "try me" batteries that have to be replaced as soon as you get the toy home. Why not just put a price/barcode tag on the car, game, doll? Does the toy really need to be displayed in a box 3 times the size of the toy?

Posted at 11:00PM on Oct 28th 2007 by Heather

29. eww..BARF DUST.

Posted at 11:03PM on Oct 28th 2007 by Shawna

30. Phew! I'm just glad they didn't get rid of the giant 4 fingered glove on the box!

Posted at 11:06PM on Oct 28th 2007 by E raymond

31. maybe they can straighten out our bran flakes, too, and our wheaties

Posted at 11:19PM on Oct 28th 2007 by sue

32. Prior Comment: 4. The noodles will stick together like bricks and mortar without more stirring.

Absolutely! Even extra stirring small flat noodles won't prevent them from sticking. And trying to unstick them would just turn them to mush and drive anyone crazy. The idea wasn't thought through properly and is not workable at all. This is bad. Now we have stupid people trying to improve a product for dummies and making it even more stupid. This is how people get to be fat and stupid.

Posted at 11:41PM on Oct 28th 2007 by Bobby G

33. Alright children, if you don't have anything productive to say, please seal your pieholes! Nothing ever got done from childish comments. If you don't like it, DON'T EAT IT ! ! ! You are not EVEYONE & you don't SPEAK for EVEYONE ! Heather, Yuck, Chrisgee, Harry Buns, John, Cearralyn, jamco58, Duez Augustine your comments were unintelligable & NOT germane to the article, they were also extremely juvenile. Please grow up & get your Mommies & Daddies to teach you how to organize a rational though as to the subject so as not to make this mistake again. Not eveyone dislikes Hamburger Helper, myself included. It was easy to fix, economical, & my sisters & little brother could fix it while I & my mother were working. Some people are not snobs, stupid, or rich.

Posted at 11:47PM on Oct 28th 2007 by James

34. Shawna, sue, & Bobby G, #27 applies to you morons as well ! GROW UP !!!!!!!

Posted at 11:51PM on Oct 28th 2007 by James

35. In stead of worry about the size of the box, Lets worry about the quality of your product. I like it just the way it is. And for the rest of you, If you don't eat it then why worry about it anyways

Posted at 11:51PM on Oct 28th 2007 by mark

36. Post 27 (James), before you call anyone else childish, you better take a GOOD, LONG look at your own immature, childish RANT! I have eaten it ONCE, and that was more than enough. My posts are not unintelligible. If you think they are, you have a reading problem! Next time you try to insult someone for the way they write a post, you better check YOUR spelling, YOUR grammar, and YOUR punctuation before you criticize others. One other thing, I only mentioned the Hamburger Helper lasagna. I did not include all Hamburger Helper meals in my post. Again, you did not thoroughly READ before you pounced! No one on here is being stupid, a snob, or proclaiming to be rich just because they profess extreme dislike for Hamburger Helper! Grow up!

Posted at 11:58PM on Oct 28th 2007 by Cearralyn

37. Calling other posters morons does not exactly make YOU appear mature, Post 28 (James). Quite the opposite, in fact.

Posted at 12:02AM on Oct 29th 2007 by Cearralyn

38. Hamburger Helper is the savior of mankind. Can the end of global warming be far behind. HH is not made for health nuts, but people in a hurry and people that can't cook. Will the food police please take the day off.

Posted at 12:33AM on Oct 29th 2007 by Herb Oye Elroy

39. Oh gimme a break!

The environ-mental defectives always scream and hollar about how "EVERY LITTLE BIT HELPS" and then as soon as somebody does something, they scream "ITS NOT ENOUGH!"

If you're smart enough, this is enough to prove their real motive is about power and hatred. If you're not smart enough, keep sorting that garbage!

Posted at 12:39AM on Oct 29th 2007 by Ken

40. Bring Rice Oriental back and you won't have to worry about the noodles lol

Posted at 12:52AM on Oct 29th 2007 by Mike

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