Location: Home > food > Coke will buy Glaceau - Smart move!
Coke will buy Glaceau - Smart move!Posted May 25th 2007 4:20PM by Sarah J. GimFiled under: Water, Business, America, SodaLooks Like Coca Cola is going all out for the "healthy" beverage market. After the introduction of their new product, Diet Coke Plus (vitamin and mineral enhanced Diet Coke), now Coca-Cola has announced its plans to acquire Glaceau (also known as Energy Brands). Glaceau makes Vitamin Water and Smart Water. The acquisition value is $4.1 billion in cash. Maybe people are really starting to understand that carbonated sodas aren't that great for the body. Soft drink sales have been slowing down, which is the reason that the Atlanta-based Coca-Cola, is seeking to add to its portfolio of noncarbonated beverages.
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